Lesson Plan Title : Adjectives in Advertising

Age Range: Grade 6 through grade 8 (Middle School Level)

Overview and Purpose : In this lesson, students have to think of new words to describe a product. They are challenged to stretch their vocabulary while they work together to write down as many adjectives as they can.

Objective: The student will be able to list adjectives that describe a popular product.


Containers or wrappers of popular products


Show the class one wrapper at a time. Have them write down as many adjectives as they can think of in two minutes that describe the product. (They can only use one word descriptions, not phrases.) At the end of the two minutes, review the words the students wrote down. As the words are called out, have the students mark them off their papers. For each unique word they have, they get a point.

Continue the activity with two or three more items. The student who has the most points at the end is the winner.


This activity challenges students to think beyond the obvious and list words that are more uncommon. This activity is easy enough that you can do it several times throughout the year to help students remember to use a variety of words.