Lesson Plan Title : Plan a Tourist Brochure

Age Range: Grade 9 through Grade 12 (High School)

Overview and Purpose: Many people never visit the tourist attractions in their state. This lesson will encourage students to find out about local areas of interest by having them create a brochure enticing tourists to visit their state.

Objective: The student will be able to create a brochure highlighting one tourist area in their state.


Internet access for students

Travel brochures from areas outside your state

Pictures of tourist attractions in your state


Hold up the pictures from tourist attractions in your state and see if the students can identify them. Ask them each to pick one. Explain that their job is to create a brochure showcasing that attraction. They will need to research the area and find pictures they can use in their brochure. Have them present their brochures to the class.

Wrap Up:

Many states rely heavily on their tourist attractions to bring in tourists and generate revenue. Students can study the trend in their state to see if tourist traffic has increased or declined over the past decade. They can then create a marketing campaign to help bring visitors to their state.